Care Home Customer Relations Jobs
In this role, you’ll be an ambassador for Caring Homes. Our commitment to care speaks for itself, but standing out in a competitive market takes planning and preparation - and you'll bring both. You’ll help families choose Caring Homes, and more residents benefit from our care.
The role
Customer Relationship Manager
You’ll work closely with the Home Manager to design and deliver tailored sales and marketing plans that resonate with potential residents, their families, and social care professionals. From hosting community events to creating engaging marketing materials, the Customer Relationship Manager is key to help families understand what makes Caring Homes the right choice.
Your responsibilities:
- Support families in exploring care options with empathy, clarity, and warmth
- Build strong relationships with prospective residents
- Develop and deliver local sales and marketing plans to drive enquiries and occupancy
- Responsible for marketing content, from creating printed brochures to social media post
- Organise local events to raise the home’s profile
- Work with the Home Manager to manage admissions smoothly and supportive
- Track and follow up enquiries using CRM tools, keeping communication clear and helpful
What you’ll bring:
- Empathy and a genuine desire to help others
- Proven experience in business development, sales, or a similar role (healthcare experience is a bonus, but not essential)
- Excellent interpersonal and communication skills
- Confidence using Microsoft Office and CRM software
- A passion for working with older people and helping them feel supported
Why work with us?
At Caring Homes, we care about our team as much as our residents. That’s why we offer real career opportunities, the chance to grow, and ongoing support from day one. Here’s what you can expect:
- Flexible working
- Competitive salary
- Feel-good team culture and colleagues
- Training and development to help you grow
- Great perks - Free DBS, Blue Light Card, high street discounts & more
- A real impact – your work helps create a space where residents feel cared for and at home
Flexibility
Whether you're seeking part-time or full-time hours, we have flexible rota options in our customer relation jobs to suit your lifestyle. Need to balance work with family commitments? We've got you covered!
Learning & development
From your first day, you’ll have mentoring support, and access to training designed to help you succeed. We have programmes and nationally recognised qualifications to support every stage of your career - even if you’re new to care. We’re also proud to be recognised for our commitment to in-role development, including our dementia programme.
Your wellbeing
A healthy balance is essential, which is why we offer our team a range of mental, physical, and financial wellbeing tools, including: 24/7 access to GPs, confidential counselling, health checks, and stress support through the Hapi App.
Take a look at all our care home job benefits and make a difference with this rewarding career path!